VDP Home VDP Complete Overview Introduction to the VDP Complete Program VDP Complete Marketing Versus Traditional Marketing Why Direct Mail in the Electronic Age New! Profile Complete VDP Web Unique URLs VDP Mail Campaign Design VDP Complete Return on Investment (ROI) Calculator White Paper: Cross Media Marketing 2008 New! VDP Complete Video Presentations Case Studies Cross Media Blog Self Assessment VDP Complete Presentation Our Clients Policies Hotel & Resort Insurance Life Cycle Management Maritime Medical (elective procedures) Mortgage Programs Real Estate

VDP Complete Video Presentations

Video Case Study & PURL Tutorial

VDP Complete Case Study: Caterpillar^®

VDP Complete's campaign for Caterpillar^® was selected by the USPS and Kodak to be featured in a video presentation entitled "Direct Marketing Practices that Deliver." This 6 minute segment details how Caterpillar was able to effectively employ a 1:1 cross media marketing campaign and track ROI.

PURL Introduction & Tutorial

New to PURLs and Variable Data Printing? Watch this brief introduction and see how PURLs (personalized URLs) are used in cutting edge marketing campaigns that drive trackable ROI.